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Overview

The Google Ads course is an educational program designed to train participants in digital marketing strategies using Google Ads. The lessons cover how to effectively use the Google Ads platform to reach your target audience, increase brand awareness, and boost sales.

Modules

Introduction to Google Ads: The fundamentals of Google Ads and how it works.

Campaign Setup: How to set up effective advertising campaigns.

Audience Targeting: Methods for identifying target audiences and analyzing the market.

Performance Analysis Tools: How to use Google tools to analyze campaign effectiveness.

Campaign Optimization: Strategies for improving ad performance.

Target Audience

Entrepreneurs and small business owners.

Digital marketers.

Students majoring in marketing.

Anyone interested in enhancing their digital advertising skills.

What You Will Learn

How to set up and run Google Ads campaigns.

Effective audience targeting strategies.

How to optimize campaigns based on data and analytics.

Using Google tools to measure and analyze performance.

المحتوى